Blog Post

E32. Joyce & Raissa de Haas, Double Dutch Drinks - Drinks With Investors

#investorconnections #valuation #Angels #food&drink

£4.5m raised

Joyce and Raissa de Haas are the co-founders of the premium tonic and mixers brand Double Dutch.. Only 6 years into their business journey, Double Dutch now sells over a million bottles every month to 26 countries across the world.

Joyce and Raissa began their entrepreneurial journey with few industry connections, after doing a Master’s at UCL in Technology Entrepreneurship, where they won an award that gave their new business a funding grant. By connecting with around 500 potential investors via LinkedIn, they managed to bring on five individual investors for their first round.

They’ve now completed three funding rounds totalling £4.5m, including the most recent, from their “dream investors”, global drinks giant, Heineken. Joyce and Raissa believe that you should get on with potential investors on a personal level before agreeing to accept their money and that it’s key to share the same vision. Being co-founders helped them through the lows, by having someone they could always be 100% honest with.

In this episode you’ll discover…
  • Why you should get on with potential investors on a personal level 
  • How you can stick by your valuation 
  • Why you shouldn’t hold back from sharing company financials openly

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